Overland Vehicle Systems Ambassador Application
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KDAY Racing/BrainStoke
Name: Kevin Day
Address: Farmington, UT
Phone #: 801-six two eight - 4295
Email address: kdayracing [@] gmail.com
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Mission
- Adventure & Proactive Mental Health -
Professional athlete, mentor, and visual storyteller… on a mission to share adventures, advocate for better mental health, and create lasting memories with friends, family, and brands who align with our exploration along the way.
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Delivery
Creative, visual assets that can be shared across digital, printed, and nontraditional mediums; that align with the Overland Vehicle Systems brand and resonate with the community.
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Vehicle
2017 Ford F150 Lariat
66” bed length -
Channels
IG: @kdayracing
Blog: https://www.kdayracing.com/
DELIVERABLES
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Short form, highlight reels for social media that can be structured around current marketing campaigns.
Product-specific highlight, exploring why OVS is the absolute best option on the market.
Big picture, scenic shots, adventure reels, with OVS product(s) being a subtle but key focus point.
All content will be shared through a cloud drive with full accessibility to Overland Vehicle Systems. -
Product-specific highlight, exploring the features and benefits of OVS products.
Big picture, scenic shots, adventure reels, with OVS product(s) being a subtle but key focus point.
All content will be shared through a cloud drive with full accessibility to Overland Vehicle Systems. -
Up to three written blog posts with a focus on installation, product highlights, and a “journal entry” of a road trip/adventure, where OVS product(s) would be a prominent feature.
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Open for discussion: Event attendance where the truck would be on display, featuring Overland Vehicle Systems products and collateral.
SOCIAL MEDIA FEATURES
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CVT Content Feature
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CVT Instagram Post
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CVT Instagram Post
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Cache Instagram Content
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CVT Instagram Post
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CVT Instagram Post
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CVT Instagram Post
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CVT Story Highlight Wallpaper
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CVT Instagram Post
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CVT Instagram Post
Utah Tourisim Campaign
Our family was selected based on our love for outdoors, desire to get out and explore, and connection to it all through a history of mental health challenges.
We spent five days, traveling around Utah, documenting the journey from the top of snowy peaks to the bottom of slot canyons in the desert. From October - March, elements of the campaign will be shared through traditional media resources such as TV and Print. Social Media campaigns, YouTube pre-roll, and Cinema.
